The image at left is one of a set of digital "callout" cards from a new site created by the Ad Council to help our charges deal with "Cyber-Issues" like e-bullying, digital dating abuse, incessant harrassment texting, posting of underaged nude photos of self or others, etc.: http://thatsnotcool.com/. It seems quite constructive, and written in the language of our students.Google is underwriting the advertising for the first few weeks of the campaign, which will include print, radio and television backup starting February 9. Let's hope that eventual advertising does not include products that reinforce the materialism and stereotyping that drive a lot of this behavior. (I have my own thoughts about the serious benefits of a part-time job and payment of one's own phone bill as reliable means of limiting time available to devote to all these activitiess, but that does not solve what has obviously become a real problem in a parallel, non-material universe where many kids are living). Here is a link for the full story: http://www.nytimes.com/2009/01/27/business/media/27adco.html?_r=1&scp=1&sq=Teens%20Harrassment&st=cse. Be the first in your school neighborhood to promote this!
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2 comments:
This is cool! I have used it already as part of a high school version of 23 things! Thanks for posting this.
Have young people have a part-time job to pay for their own phone bill? What a crazy (great) idea! It would be interesting to do a research project to see if there is a change in behavior -- and I agree with you that there very well may be.
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